We are led by a diverse and highly experienced team of executives
Absar Beg, CPA, CA
Dream. Vision. Build. Sell. Service. Repeat.
Absar learned the value of a dollar at a very young age, first job at age 9, then went on to start his first company at age 15. University by day, sales and deliveries at night, Absar still managed to fast track the Bachelor of Commerce program at the University of Toronto. Absar was recruited to Bay Street by Ernst & Young, where he quickly moved up the ranks to Manager and obtained his Chartered Accountant designation. Meanwhile, he spent his evenings and weekends fueling his passion for real estate working as a Real Estate Broker, Mortgage Broker, and construction project manager.
Absar experienced the challenges in real estate, finance and construction and noted these archaic industries were ripe for change.
As Chairman of Lifelong Group, Absar wears several hats; Chartered Accountant, Real Estate Broker, Mortgage Broker and Builder and is equipped to manage Lifelong’s team of experts to roll out a unique vertically integrated process.